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תודה. נחזור אליך בקרוב.
משהו השתבש. נסו שוב.

Prof. Matthew Braham, Philosophy & Economics Program Coordinator, University of Bayreuth

This Is How Our Philosophy & Economics Program Increased Its Number Of Applicants By Getting Student Insights

144
Members
87
Answers
9
Insights
69%
Impact

First, we defined the insights we need and drafted a question:

What will make more candidates apply to our Master's program? What are students interested in today, and how can we increase their interest in our program?

Different groups of participants were invited to contribute their knowledge

Bachelor Students

Master Students

Bachelor Alumni

Master Alumni

Professors

The university reached out to participants through various channels

Tweets
Personalized Texts
Personalized Emails
Focus Groups

The insights helped revise several features of the program

“Details about the career paths of P&E alumni can help. Prospective students are looking specifically for this info…”

“Making it easier for students to go abroad (for internships or exchange programs) will mobilize others to join…”

“Many prospective students look for Master’s Programs with a PhD track. Adding this option might attract them to come...."

Every participant received a personalized feedback from the Program Director, which linked answers, insights and decisions:

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מתיו ברהם, רכז התכנית לפילוסופיה וכלכלה, אוניברסיטת ביירוית

This Is How Our Philosophy & Economics Program Increased Its Number Of Applicants By Getting Student Insights

סמל מדינת ישראל
87
תשובות
144
חברים
69%
השפעה
9
תובנות

First, we defined the insights we need and drafted a question:

What will make more candidates apply to our Master's program? What are students interested in today, and how can we increase their interest in our program?

Different groups of participants were invited to contribute their knowledge

סטודנטים לתואר ראשון

סטודנטים לתואר שני

בוגרי תואר ראשון

בוגרי תואר שני

מרצים

התשובות נאספו בערוצים פיזיים ודיגיטליים

Participants were invited via e-mail, LinkedIn, Facebook and university events. Answers were collected through the website and by text message.

ציוץ בטוויטר
מסרונים אישיים
דואר אלקטרוני
קבוצות מיקוד

The insights helped revise several features of the program

“Details about the career paths of P&E alumni can help. Prospective students are looking specifically for this info…”

“Making it easier for students to go abroad (for internships or exchange programs) will mobilize others to join…”

“Many prospective students look for Master’s Programs with a PhD track. Adding this option might attract them to come...."

Every participant received a personalized feedback from the Program Director, which linked answers, insights and decisions:

להדגמה בארגון שלך:

תודה. נחזור אליך בקרוב.
משהו השתבש. ניתן לנסות שוב או לכתוב לנו ב-info@insights.us.

PROF. MATTHEW BRAHAM, STUDIENGANGSLEITUNG PHILOSOPHY & ECONOMICS, UNIVERSITÄT BAYREUTH

This Is How Our Philosophy & Economics Program Increased Its Number Of Applicants By Getting Student Insights

144
User
87
Antworten
9
Erkenntnisse
69%
Stellungnahmen

First, we defined the insights we need and drafted a question:

What will make more candidates apply to our Master's program? What are students interested in today, and how can we increase their interest in our program?

Different groups of participants were invited to contribute their knowledge

BA-Studierende

MA-Studierende

BA-Alumni

MA-Alumni

Professoren

The university reached out to participants through various channels

Twitter
SMS
E-Mails
Fokusgruppen

The insights helped revise several features of the program

“Details about the career paths of P&E alumni can help. Prospective students are looking specifically for this info…”

“Making it easier for students to go abroad (for internships or exchange programs) will mobilize others to join…”

“Many prospective students look for Master’s Programs with a PhD track. Adding this option might attract them to come...."

Every participant received a personalized feedback from the Program Director, which linked answers, insights and decisions:

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