Yair Masiach, Head of the Leisure Department in the City of Kfar Saba
This is what we found on How to strengthen community life
First, the city defined its question:
We want to empower and strengthen our local community of Kfar Saba. How can we make more people meet and engage with each other?
The City of Kfar Saba launched its insights website
Finding how to empower the local community is a tough challenge. Instead of asking a consultant to design the new policy, the city trusted its residents to come up with better insights.
Advice was collected through online and offline channels
Insights enables you to reach out through various channels: personalized emails, text messages, campaigns on social networks, physical roundtables and phone calls (IVR).
Our AI-powered platform turned answers into insights
Our algorithms grouped together similar highlights and city executives were asked to offer an insight for each group. The participants categorized answers to these insights and offered additional ones.
Viele User extrahierten die wesentlichen Punkte aus ihren Antworten.
Unsere Analysten schlossen die Analyse ab und legten die Erkenntnisse vor.
Die Entscheidungsträger vor Ort bestätigten die Erkenntnisse.
Major decisions were made in light of the insights
"New engagements tend to happen during activities in the open urban space - rather than closed venues, but the City doesn't try to promote that..."
"Leisure consumption is based on age and family status. We need to have different options to different target audiences living in the city..."
"A community is created from medium-size activities (tens or hundreds of participants). Let's have more medium-size activities and fewer large events..."
Since the project, the city diverted much of its resources to events in open locations. All participants were updated on their personal impact: