Moshe (Kosha) Pakman, CEO of the Society for the Protection of Nature in Israel
This Is How We Increased Community Involvement By Asking
First, the leaders defined an outcome and a strategic question:
Without public involvement, our ability to protect nature is limited. What should SPNI do to increase the amount of engaged citizens in nature protection?
SPNI Insights project was launched to get the insights
SPNI members and partners know best how to transform SPNI from an organization that provides tools and information to one that enables the public to lead and influence environmental issues.
Answers were collected through various channels to one site
Insights enables you to reach out through various channels: personalized emails, text messages, campaigns on social networks, physical roundtables and phone calls (IVR).
Our AI-powered platform turned answers into insights
On the website, participants highlighted key points in their answers. Our algorithms grouped similar highlights together and asked users to add an insight to each group. All insights were verified by our team.
Viele User extrahierten die wesentlichen Punkte aus ihren Antworten.
Unsere Analysten schlossen die Analyse ab und legten die Erkenntnisse vor.
Die Entscheidungsträger vor Ort bestätigten die Erkenntnisse.
Actionable insights enabled the SPNI to build their future policy
"Information is a basis for engagement, and can strengthen the ability to take action. We need to understand how to make it accessible and reliable..."
"Volunteers are a significant resource, but investments need to be made in recruiting, training and managing them. SPNI needs to think on how to best utilize a volunteer workforce..."
"An incubator for active citizenship will enable to transform the rise in public awareness into concrete projects. We should have a systematic infrastructure, rather than sporadic efforts..."
All participants received an update on their personal impact